Don’t lose your cool with Color Balance Purple Shampoo. Its gentle lather instantly gets to work on undesirable yellow tones, leaving hair cool, healthy-looking, and protected.

Immediate cooling results, plus round-the-clock healthy hair protection

*Instantly neutralizes unwanted yellow and warm tones in blonde hair

*Long-lasting results through 12 washes

*Boosts shine and smoothness

*Over 2X stronger hair*

*Controls static

*Paraben-free